As the voice of the greater Volkswagen (VW) Group, the VW communications department plays a special role in helping to achieve carbon a net-zero emissions target.
The VW communications department commissioned Sphera to calculate its carbon footprint to:
- identify emissions reduction actions for its own activities
- inspire the communication departments of the other VW brands
- play its part in decarbonizing the entire VW group
In this process VW communications needed to determine sensible boundaries for the departmental carbon footprint. The challenge is to grasp all emissions that are directly or indirectly caused by the VW communication department’s activities.